We bring the idea, build it on our own stack and take it to market, with our economics tied to the result.
Nobody hires us to explain the future. They hire us to build it.
A good business idea passes through three different hands and reaches the market with no owner.
The strategy arrives as a report nobody has to execute.
The concept changes team and loses the judgment it was born with.
It launches on time and nobody answers for the revenue that never came.
Think
01We decide what to build, and put the KPI on the table before execution starts.
Business design · Opportunity scans · Venture blueprintsBuild
02The team that decided is the team that ships. No handoff, no lost context.
AI engineering · Platforms · Enhanced squadsSell®
03We stay until the business works, and the owner of the result is still the same team.
Go-to-market · Growth ops · Causal analyticsTake the full play, or just the capability you need.
The integrated proposition is how we work, not a purchase requirement. You can hire us for one specific capability inside Think, Build or Sell, an AI project, a product redesign, a go-to-market activation, without committing to the full journey.
And even on a single engagement, the rest of the group comes with it: business judgment from Think, design and product from Build, commercial perspective from Sell. Focused projects, with the full strategic view.
We don't diagnose and disappear with a report.
We don't design the concept and hand execution over.
Business judgment comes before the first line of code.
Outcome-based models: our upside moves when yours does.
Every case,
with the number attached.
85+ projects since 2021. These four show how we work: one team from the idea to the sale, and the number that moved.
01See the case →Digital card acquisition rebuilt end to end, with a new operating model behind it.
02See the case →A stalled points-redemption channel turned into a growth engine.
03See the case →The growth engine behind a prepaid card in a crowded fintech market.
04See the case →Mexico’s first neobank, built from zero and taken to market.
Mavericks.
Talent beyond borders.
The team that decides is the team that builds. These are the people accountable for it, across seven countries and three houses.
Recognised among the world’s top 18 digital transformation leaders. Two decades across America, Europe, Asia, Africa and the Middle East; adviser to the IDB, UN and OECD. INSEAD MBA.
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20+ years in business transformation and operational excellence, as COO and CFO across loyalty, retail and e-commerce. Industrial Engineer, Universidad Adolfo Ibáñez.
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20+ years driving growth across telecom, media and tech. Began as a diplomat, then corporate strategy; most recently VP Sales & Marketing at Certn, scaling into North America, EMEA and APAC.
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25+ years in digital product design, designing mobile experiences in 2003, before the iPhone. Design Sprint work with Google, HSBC, McKinsey, Mercedes and AMEX.
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Leads corporate development, sourcing and structuring the acquisitions behind the group’s expansion.
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Leads Raven Spain and Diga—, the Madrid design and technology firm with 20+ years of history. Two decades in brand strategy, digital product and new ventures.
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9+ years crafting products and experiences for financial services across LATAM. Product lead on two private-equity fintech launches; MSc in Management Sciences, UAI.
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Audience development and data-driven content. Former Chief Digital Officer at La Tercera; founder of Branded Content Lab.
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17+ years in growth and digital transformation across martech, data and cybersecurity. International MBA; professor and speaker in executive programmes.
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15+ years across PwC and IBM, advising executive teams in financial services, telco and retail. Certified Design Thinking co-creator; board member at COVISA S.A.
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Two decades in IT and telco architecture across Europe, LATAM, the Middle East and Africa. Formerly HP, Orange, France Telecom, STC and Repsol. PDD from IESE.
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Leads growth marketing, customer intelligence and advanced analytics across LATAM and Europe. Actuary by training, specialised in customer value and predictive modelling.
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Drives business development across Mexico, opening and expanding enterprise accounts.
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18+ years delivering complex IT programmes end to end. Senior project manager and agile coach across banking, insurance, retail and manufacturing.
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15+ years in organizational transformation, people strategy and change management across LATAM. Organizational psychologist, MBA and certified executive coach.
LinkedIn ↗Bring your best,
keep getting better.
Where you studied and who you know don't decide how far you go. What you deliver does.
Product design, AI engineering, growth and business design, in Madrid, Santiago, Mexico City and Bogotá.
We are builders. From ideas to impact. Come fly with us.
Our obsession isn't the process. It's the result.
A partner answers, not an autoresponder, within 48 working hours.
One conversation about the problem and the KPI that would have to move.
A proposal with scope, team and the outcome-based economics.