Raven
( play 01 · think · business design )

We decide whatto build.

Strategy that survives contact with production, because the people deciding are the people who will ship it. Half our value is the projects that do not happen.

Business design · Venture blueprints · AI roadmaps Scroll
( in production with ) SANTANDER · INVEX · METLIFE · ACTINVER · LATAM
( the problem )

Strategy dies in the handoff, and everyone signs off on the funeral.

The traditional consultancy

  • Diagnosis billed by the hour, delivered as a report.
  • Recommendations nobody in the room can build.
  • A KPI invented after the project, to make it look successful.
  • The team that presents is not the team that stays.

Raven Think

  • The KPI on the table first, before a line of the plan is written.
  • Only what we would build: every recommendation has a builder behind it.
  • A documented go / no-go in 10 to 12 weeks, not an open-ended discovery.
  • The same team continues into Build and Sell, or hands over a plan someone can actually run.
( what you get )

Five deliverables that survive a CFO.

↓ ( opportunity scan )

Opportunity scan

Where the value is, sized and ranked. A decision input, not a market report.

↓ ( venture blueprint )

Venture blueprint

The business, the product and the operating model on one page someone signs.

↓ ( business case )

Business case

Revenue thesis, cost of failure and the KPI we will be judged by.

↓ ( ai roadmap )

Prioritised AI roadmap

Use cases ranked by value, with modular architecture and a business case. Not a list of tools.

↓ ( the decision )

The decision

A documented go / no-go, with the evidence attached and an owner named.

( how it runs )

Ten to twelve weeks, four moves.

If we would not build it, we do not recommend it. That single rule changes what gets recommended.

Weeks 1–2

Frame

The question sharpened, the KPI agreed, the constraints written down.

You get: the brief we will be judged by
Weeks 3–6

Explore

Market, users, data and technical feasibility, in parallel and with builders in the room.

You get: options, sized
Weeks 7–10

Decide

The business case, the blueprint and the roadmap, pressure-tested against the P&L.

You get: the recommendation
Weeks 11–12

Commit

Go or no-go, documented. If it is go, the build plan and the team come with it.

You get: the decision, and a plan
( results )

Decisions that moved a number.

INVEXINVEX01See the case →
Digital bank · Mexico · Think · Build · Sell

Mexico’s first neobank, built from zero and taken to market.

+200%Conversion vs BAU+120%User acquisition72%Activation rate
MetLife0250%Faster time to marketSee the sector →
Health insurance · Chile · Think

A client-centric health insurance launch, prepared against every regulatory scenario.

3Scenarios modelled
LATAM Pass03+40Initiatives · 4 weeksSee the sector →
Airline loyalty · Brazil · Think

A better way to redeem miles: the non-air catalogue, diagnosed and unblocked.

+25Value-prop opportunities
Actinver04+30Features tested with usersSee the sector →
Investment platform · Mexico · Think

Personalised, gamified investing for a segment the market kept ignoring.

5 moTo MVP plan

All the work →

( before you ask )

The questions that come up.

How is this different from a strategy consultancy?

We only recommend what we are willing to build, and in most cases the same team goes on to build it. That discipline is the difference: it removes the incentive to sell the ambitious answer over the true one.

What if the answer is no-go?

Then you have saved a launch nobody would have answered for. A documented no-go in ten weeks is one of the cheapest things you can buy, and we say it plainly when we see it.

Do you need our data to start?

Not to start. We frame in week one with what you have, and the data work runs in parallel. Where the data is missing, the roadmap says so instead of pretending.

What happens after the decision?

You can take the plan to your own teams, or we continue into Build with the same people. Both are normal, and the deliverables are written so a third party can execute them.

( one question )

What decision are you postponing?

Bring it. Ten to twelve weeks later it will be made, with the evidence attached.

Bring us a problem → See Build